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Make Accessing Your Newspapers’ Public Notices Easier for Your Readers
Add a Direct Link From Your Newspaper’s Website to Your Newspaper’s Notices on the Illinois Press Association's Web site - PublicNoticeIllinois. Give your newspaper readers their own unique link to the public notices that you upload to the PublicNoticeIllinois.com website.
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 E-mail Marketing and CAN-SPAM Compliance
The IPA has recently received inquires regarding the legality of e-mail marketing, specifically, what rules do newspapers need to follow to make sure that they are in compliance with the law.
Please see the advisory below, which details the Controlling the Assault of Non-Solicited Pornography And Marketing Act of 2003 (CAN-SPAM).
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In the 81 local markets measured by Scarborough, 75% of adults read the newspaper weekly in print or online, a statistic that Scarborough finds at odds with the recent spate of negative newspaper-business coverage. |
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